Hi, I'm Matt.
I've spent years helping companies understand how technology and AI are changing the way businesses grow. That includes building go-to-market strategies, systems, and AI-driven insights for brands like Jim Cramer's TheStreet.com, Sports Illustrated, Business Insider Intelligence, and others.
Most of my career has been in digital media, advertising, and market research, working with marketing, strategy, and product teams at some of the largest companies in the world. My job has always been to help businesses understand what is changing, whether that is new technology, shifts in consumer behavior, or how digital platforms work.
Right now the biggest shift I see is how people search for businesses online.
People still use Google and Maps, but more and more they are asking AI tools questions in plain language, the same way they would ask a friend.
"Find a landscaper near Wantagh." "Who is a good contractor on Long Island?" "Who installs epoxy flooring near me?"
Instead of scrolling through pages of links, these tools try to answer the question directly. The businesses that get recommended usually have the clearest signals online. They have stronger websites, detailed reviews, and clear information about what they do and where they operate.
I grew up on Long Island and have built businesses here myself. I love talking to other business owners. For years I ran a wedding DJ company where most of our growth came from word of mouth. I have also hosted properties on Airbnb and became a Superhost across multiple listings.
Platforms like Airbnb taught me something important. Everything runs through algorithms. Listings with better photos, stronger reviews, and faster response times get shown to more people. Google works the same way. Maps works the same way. And now AI search tools are starting to work the same way too.
Over the last few years I have spent a lot of time building AI tools and workflows to help businesses operate faster and smarter. At one point a colleague was helping one of her clients at a large fintech company understand how to use AI in their day to day work. She laughed and said:
That line stuck with me and it eventually became the inspiration for this.
The same tools and strategies large companies use to understand digital trends can now be applied to local service businesses too. In the past building a strong online presence usually meant hiring an agency and spending tens of thousands of dollars. AI changes that.
My goal is simple. Help service businesses on Long Island get found online, respond faster to leads, and build simple systems that make their businesses run better.
If you run a service business on Long Island and want to show up when people search, I'd love to talk.
